It's no secret retailers use printed promotional signage to sell merchandise, but what are the best tools to display it? Snap Frames, unlike traditional rear-loading poster holders,
provide instant access to your graphics. The two can't be more
different. Standard framing comprises an assembly process by building
layers of glass, mat boards, graphics, and backers. Once this assembly
is completed, you'd be hard pressed to take it down from the wall,
disassemble, and replace the image. In fact, traditional poster frames
are really designed to be used once, not as a daily changer. This
is where snap frames have their place in the sun. Intended for quick
changes on the fly, these graphics displays feature front-loading
capabilities. Whether mounted to the wall, hung from the ceiling, or
placed out on the sales floor, snap frames can be left where they are
yet easily accessed thanks to the four independently-opening sides.
Imagine the relief of the store manager having to swap out poster
graphics in their wall frames, all without needing to remove them. The
process saves time and money; good things to have in business.
As a result, snap frames are some of the most popular products we
sell (and we sell a lot). The beauty of these poster holders is their
similarity appearance-wise to traditional framing. Lurking just beneath
the extruded aluminum frame sides are spring clips that are responsible
for the spring-loaded action. These clips are simple affairs and look
like small rectangular pieces of thin steel. Once they are pressed
between the face frame and internal channel, instant spring-loaded
tension is achieved. To use, lift up each side independently to remove
the clear non-glare lens. Insert your posters or graphics on top of the
back panel, replace the lens, and flip the sides down to hold everything
in place. When compared to standard rear-loading, this process takes
less than 30 seconds.
The majority of snap frames for sale come in wall mounted styles,
ranging in sizes from 4" x 6" on up to a very large 40" x 60". Designed
for interior use only, these poster holders feature anodized finishes in
black, silver, and a special wood-grained style. The frame profiles
come in flat or curved models, as well as a number of fancier versions
with two-tone designs and more decorative mouldings.
- Snap frames designed for exterior use are also available. Their
construction features rubber gasketing along the inner perimeter to help
keep moisture out. A locking screw, located on the bottom of the frame,
secures the display and prevents unwanted tampering. The largest models
are designed for displaying vinyl banners. These come with a complex
internal mounting system consisting of clamps and stretchers which latch
onto the vinyl material and make it nice and taut.
- Hanging poster rails offer an economic way to hang graphics behind
windows or above store aisles. These consist of a top and bottom
snap-open rail which clamp down on the poster for a stable and seamless
presentation. Hanging chain and hardware (included with purchase) allows
custom placement for advertising inside storefronts.
- Poster stands offer yet another way to use these quick-change
frames. We took our standard wall mount styles and attached them to
stands and posts in many different designs, including straight or curved
poles with or without tiltable brackets and adjustable height features.
These free-standing displays can be placed strategically near store
entrances, showrooms, and mallways. The stands support signs and posters
ranging from 8.5" x 11" to 24" x 36". Larger kiosk-type displays can
hold full length graphics up to 77" in height.